ZeroB, a flagship brand of Ion Exchange (India) Ltd., provides home water purification solutions for household, urban, and rural needs, as well as institutional water needs. ZeroB is a household name in the Indian market and one of the leading brands in the water treatment sector. In India, it is a leader in cutting-edge raisin-based water softener technology.
The Manifestation of Zero
Zero is the fertile grounds for all imagination – the starting point and the end point. The point where there are no doubts, no fears, no boundaries, no wastage, no ego, no prejudiced thinking, which lead to purity in your thoughts…. That’s where Zero Means Purity begins.
Zero is not only part of our logo, but it’s our brand philosophy, our goal, our mission. And when a Company’s entire value system is directed towards achieving that, you know you are onto something big.
It’s our constant endeavour to reach that ‘zero’. Whether it’s in the products that we manufacture – zero defect; or in the services we offer – zero complain.
The Importance of Zero for us
To be the leaders of our business which is so vital to people’s lives and environment.
The Brand, The Legacy
We are unwavering in our dedication to quality, dependability, and customer satisfaction.
Awards & Recognition
DG+ Awards 2020
e4m – Indian Marketing Awards 2019
The Water Digest Water Awards 2017
DIGI+ Award 2020
Your family’s health is very important to us and we at ZeroB are always at your service.